- Reach millions of potential buyers
- Best business-to-business social media platform
- Target your ads to reach the decision maker
- Pay per click (CPC) or per impression (CPM)
- Boost company’s LinkedIn profile to get more followers
- Direct line of communication between your company and potential buyers
- Target or reach 414+ Million users worldwide
LinkedIn Advertising Is Perfect For Business-to-business
Advertising your business-to-business products or services on LinkedIn is a very good idea as it is considered as the no. 1 social media platform for business professionals. Users of LinkedIn include Business Decision Makers, Small Business Owners, High-Tech Managers, and Corporate Executives amongst others.
LinkedIn has over 414+ Million users worldwide and, if you utilize it for business advertising, you can target your ads to a more specific audience that are categorized according to job title, job function, industry, company size, seniority, age, and groups. This technique makes it possible to reach users that are most likely to need your products or services.
Major LinkedIn Advertising Features And Benefit
- Stronger reach to millions of potential buyers
- Best business-to-business social media platform available
- Very specific targeting of your ads allows you to directly reach decision makers
- You can promote your website, services, products, or your Company LinkedIn profile
- You can pay per click (CPC) or per impression (CPM)
- Stop and start your ads at any time which makes advertising easy to control
- It is not a long-term contract so, your advertising is flexible
Growing Your Company LinkedIn Profile With Advertising
Connecting with other users on LinkedIn is a very powerful marketing tool that creates a direct line of communication between your company and potential buyers. So, having a LinkedIn company profile should be a priority for any business-to-business provider.
Using LinkedIn advertising to grow your company profile is a great way to boost your online presence and credibility to get more followers. By building up a company identity on LinkedIn and getting followers, you are able to post content and get new business opportunities which can eventually result to more sales for your business
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